Byline from: Nate Rempe, president and CEO, Omaha Steaks
Sitting around the table over a holiday meal is about many things — creating memories, upholding traditions, and yes, enjoying a delicious meal. It’s a beloved pastime that evokes strong feelings. Seventy-six percent of Americans say their holiday childhood memories center around food, according to 2024 Customer Insights research conducted by Omaha Steaks. Holiday memories are made around the table, and when the perfection, value, and convenience of Omaha Steaks is on your side, less time is spent cooking and more time is spent serving up holiday cheer.
Omaha Steaks has been honored to be in the business of bringing people together for over a century, leading the way on holiday gifting longer than just about anyone. It’s why Rolling Stone selected it as last year’s best meat gift and why it’s likely you, or someone you know, have been the lucky recipient of a world-famous Omaha Steaks holiday gift. In the final three months each year, thousands of team members (yes, thousands) are hired to help ensure customers — people gifting family and friends and companies celebrating employees — have a world-class experience.
But the pressure of being world-class is not something the company takes lightly. To ensure the customer is always first, Omaha Steaks relies on a few key principles for doing business:
A Commitment to Quality
Decades before recent gourmet food delivery trends took off, Omaha Steaks established itself as the pioneer in the space. It is the original. But being a pioneer only matters if customers are continually satisfied with the products and value received.
It’s a main reason why Omaha Steaks has become synonymous with the holiday season and special occasions — that unmatched quality has persisted for over 100 years and is something customers know they can count on. Just this year, Omaha Steaks filet mignons earned the rare and coveted distinction of USDA Certified Tender, a prestigious designation given to a very small percent of U.S. beef, confirming the brand’s legendary filet mignon is among the most tender steaks in the world.
Very few meat companies have the quality and necessary skills to take on the expense and lengthy process of earning this certification. It requires many people across teams collaborating effectively with each other, third-party testing partners, and the USDA. But achieving and maintaining extraordinary quality requires a willingness to go to extraordinary lengths.
Keeping Differentiators Close to Home
Too many companies outsource manufacturing, customer service, logistics, technology, and other operations, creating a disconnect between what is promised and what is delivered. Keeping all these important aspects of business in-house allows Omaha Steaks to not only move fast with solutions, but quickly learn and grow. This impeccable attention to fine detail is enabled by the ability to control all aspects of the customer experience. This vertical integration also allows Omaha Steaks to create meaningful connections with customers, further adding to the magic of the holidays.
For example, Omaha Steaks’ customer support team (all Omaha Steaks employees) is empowered to make swift decisions to make sure all customer experiences are not just good, but stellar. As much as you might try, things happen in this line of business — packages might be late, or phone calls may be dropped — but how a team makes it right by customers matters. At no time is that more amplified than during the hurried holidays when customers want to ensure their Omaha Steaks gifts are being delivered. It is an organization that clearly recognizes, without customers, it would not be able to share its passion for amazing foods!
Delicious Options for Every Palate — and Occasion
When holidays roll around, it’s hard to not feel the pressure of finding the right gift for loved ones. Great food experiences are universally beloved. In fact, Omaha Steaks’ new research shows three-fourths of Americans would prefer a nice meal with family over other gifts.
That’s why it’s important to cater to a variety of tastes and preferences that allows people to bring personal touches to the table. Not only does Omaha Steaks offer steaks, but it has perfected the art of great seafood, delicious sides, addictive seasonings, incredible desserts, plus exceptional wines!
Gifting Omaha Steaks is an experience, not just for recipients, but for the gift-giver too. It’s an act of love and generosity guaranteed to be perfect every time. That’s why customers come back year after year and why Omaha Steaks is more than a gift of food, it’s a Gift of Comfort and Joy.
Whatever occasion you’re celebrating — and whatever dish you’ll be serving on your table this year — consider Omaha Steaks to help elevate experiences for you and your loved ones this season.
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About Nate Rempe
Nate Rempe is the President and Chief Executive Officer (CEO) of Omaha Steaks. He is the first person outside of the Simon family to serve as President & CEO in more than 100 years.
Nate previously served the company as Vice President and Chief Information Officer. Prior to joining the Omaha Steaks team, he was Senior Vice President and Chief Technology Officer at Nebraska Book Company. He is a graduate of the University of Nebraska–Lincoln and completed his graduate education at Creighton University, where he later joined the Executive Faculty in the Department of Information Science & Technology. He is a board member of the North American Meat Institute, has held various independent advisory board positions, and is a named inventor on four United States patents directed to technology and business process.
Beyond his passion for food (and steak, in particular), Nate has a long track record of nurturing and inspiring others to become better leaders. His unique abilities and strengths motivate high-performing teams and drive business success. Nate balances his professional success with what he describes as his most rewarding role of dedicated husband and father.
