With the addition of its 3- and 12-year aged rums and recent expansion into a fifth state, Real McCoy Spirits, Corp. announces today the brand’s distribution partners in the five markets it is sold. Worldwide Wines, an affiliate of Brescome Barton, will be responsible for distribution in Connecticut, M.S. Walker will spearhead allocation in Massachusetts and Rhode Island, R&R Marketing will take on efforts in New Jersey and Republic National Distributing Company (RNDC) will guide activity in Florida.
“Selecting the right partners to support The Real McCoy Rum’s presence in each state is important to us,” says Bailey Pryor, President and CEO of Real McCoy Spirits, Corp. “Each of the selected distributors brings with them years of expertise in supporting the growth of successful spirits brands and we are thrilled to be working with each of them.”
Real McCoy Spirits, Corp. will be working with its distributors to secure both on- and off-premise distribution in each of its five markets. Various POS materials, including floor displays, shelf glorifiers, table tents and permanent signage, in line with the brand’s messaging, will be available to support sales and increase brand awareness.
About The Real McCoy Rum
The Real McCoy is a rum born from the story of Bill McCoy, the pioneer Rum Runner of the Prohibition era. A blend of column and pot still rum, The Real McCoy is a multi-award-winning super premium rum, made using only top quality black strap molasses and proprietary yeast, and is aged in toasted American oak bourbon barrels. The Real McCoy is produced by Foursquare Distillery in the province of St. Phillip, Barbados, West Indies and is available in 3, 5 and 12 Year aged expressions in CT, MA, NJ, FL and RI.