As consumer demand for more refined and unique spirits continues to grow, Patrón Tequila, producer of the world’s highest-quality ultra-premium tequila, announces that Gran Patrón Smoky, is now available nationwide.
Using an ancient cooking process to cook the agave, not typically seen in tequila production, Gran Patrón Smoky brings a new level of meticulous detail and distinct taste to the Gran Patrón portfolio, Patrón’s most premium line of specially crafted tequilas.
Gran Patrón Smoky is created with traditional methods dating back hundreds of years, incorporating modern day innovation that honors the tahona production methods. Like every Patrón Tequila, the process begins with the highest-quality, 100% Weber Blue Agave. To create the distinctively smoky aroma and taste of the tequila, the heart of the agave plant, the Piña, is roasted with mesquite for about seven days in small underground stone pits at the Patrón Hacienda in the Highlands of Jalisco, Mexico. The cooked agave is crushed slowly with a volcanic stone tahona wheel before the juice and agave fibers are placed together in pine wood fermenters and then distilled in small-capacity copper pot stills.
“Our goal with Gran Patrón Smoky was to produce a tequila that highlights the ancestral practice of the spirit and introduce Patrón fans to something delicious, yet unusual in flavor,” said Lee Applbaum, Global Chief Marketing Officer at Patrón Tequila. “Its perfectly balanced, very complex smoky flavor and smooth finish sets Gran Patrón Smoky apart in the ultra-premium tequila category.”
Smooth and sweet with smoked agave, the tequila highlights citrus and fruity notes with a long peppery finish. Its aroma features artichoke and medium alcoholic notes with pepper, spices, and hints of sweet citrus.
Bottled at 101 proof, Gran Patrón Smoky is now available nationwide. Gran Patrón Smoky is a premium tequila, boasting a 750ml bottle that is both refined and distinctive with an elongated look. In a nod to the roasting process, the bottle is topped with a wooden stopper to symbolize the materials used in the roasting of the agave and is adorned with ‘smoke’ climbing the front label. With a suggested retail price of $199, try Gran Patrón Smoky neat, on the rocks, or in a premium cocktail. For more information and recipes, please visit www.patrontequila.com.
About Patrón Tequila
From hand-harvesting the highest-quality 100 percent Weber Blue Agave, to the traditional, time-honored distillation process and individual labeling, numbering, and inspection of each bottle, Patrón tequila is crafted with meticulous precision and care. Though Patrón has grown to become one of the most recognized and respected luxury spirits brands in the world, it is still exclusively produced in the Highlands of Jalisco, Mexico, in the same small batches and with the same commitment to quality and craftsmanship. For more information about Patrón tequilas and liqueurs, please visit www.patrontequila.com . The perfect way to enjoy Patrón is responsibly.
