Guests will decide which of two competing soups will earn a place on the menu
In celebration of National Soup Month and one of the most anticipated sporting events of the year, Super Bowl XLVIII, Newk’s Eatery is hosting a Souper Bowl contest of its own. Newk’s Souper Bowl is a competition between two soups vying to win a spot on the soup schedule of nearly 70 Newk’s restaurants.
From Monday, Jan. 20 through Friday, Jan. 24, 11 a.m. until 1 p.m., guests at participating Newk’s fresh casual restaurants have the opportunity to taste and score a point for their favorite new scratch-made soup by casting their vote. The soups competing for the winning score are Chicken Enchilada and Crawfish & Pepperjack.
Chicken Enchilada incorporates the flavor of Southwest spices, chicken simmered with tomatoes, jalapenos, corn and black beans, and is finished with cilantro and cream. Crawfish & Pepperjack is made from tender crawfish tails simmered in a velvety Pepperjack cheese soup with Cajun seasoning, green bell peppers, onions and a splash of Tabasco sauce. It will be a tough choice for guests to make when deciding which soup deserves to be declared Souper Bowl Champion.
The fresh casual, upscale Newk’s Eatery currently offers 11 rotating soups on its culinary-inspired menu, which consists of fresh-tossed salads, oven-baked sandwiches, California-style pizzas, made-from-scratch soups and homemade cakes. Four soups are featured daily and rotate as the seasons change, allowing Newk’s to continually update its soup options. The winning Souper Bowl flavor will be added to Newk’s Spring/Summer soup menu.
Newk’s offers a separate catering menu and original products that keep customers coming back. Newk’s Roundtable Club members get special offers when they sign-up to be a roundtable member and each year on their birthday. The club is named after the table featured in the center of every location that offers various complimentary spices, toppings and add-ons, allowing diners to customize their menu items. Another original Newk’s concept is Grab-n-Go, which gives busy guests the option to drop in and quickly pick out a favorite menu item from the select offerings in the open, stand-up refrigerator case at the front of the restaurant.
To view the menu or learn more about Newk’s Eatery, visit newks.com.
About Newk’s Eatery
As a refreshing casual dining experience in a stylish atmosphere with an emphasis on freshness, flavor and unparalleled customer service, Newk’s Eatery boasts a comprehensive menu of freshly-prepared entrees with sizable portions and exceptional ingredient combinations. Rapidly expanding since the first restaurant opening in Oxford, Miss. in 2004, Newk’s currently operates and franchises 66 units in 13 states. Headquartered in Jackson, Miss., the rights to more than 100 units of the culinary-driven dining concept have been sold across the South. From the restaurants’ open-view kitchens, customers dining in can watch the preparation of fresh-tossed salads, oven-baked sandwiches, California-style pizzas, made-from-scratch soups and homemade cakes and then customize their meals at the signature Roundtable. Conveniently, Newk’s also offers catering and daily-prepared menu options in the Grab-N-Go refrigerated case at the front of each store. For more information visit www.newks.com, join the Roundtable Club for email updates or follow the restaurant on Facebook and Twitter.
