New RumChata Creamer Pitcher Program Helps Pour On The Profits

The award-winning RumChata continues to please both consumers and trade customers with the introduction of its RumChata Creamer Pitcher program.   The 2oz. RumChata branded ceramic creamer pitcher is available nationally to help drive sales and profits for restaurants by offering RumChata as an after-dinner coffee creamer.

While delicious on its own and as a mixer in thousands of cocktails, one of the most popular ways consumers enjoy the one-of-a–kind flavor of RumChata is simply mixed in their favorite coffee, espresso, cappuccino or mocha.

“The RumChata Creamer Pitcher program is the perfect upsell for after-dinner drink menus at all restaurants, from casual to white table cloth,” said Tom Maas, RumChata founder and master blender.  “Based on our research, promoting RumChata as a coffee creamer to patrons can turn a five-dollar cup of coffee into a ten-dollar cup of coffee for the account.”

RumChata is available in all 50 states.  More about RumChata including food and drink recipes and where it is available can be found at www.rumchata.com , on the RumChata Facebook page and on the RumChata app, which can be downloaded on iTunes or the Google Play Store.