La Brea Bakery, America’s no. 1 artisan bread, recently announced a new Brioche Bun that is sure to excite the foodservice and restaurant industry. The company has reimagined its traditional brioche bun into a plant-based bread without sacrificing the signature buttery flavor and tender crumb. This innovative bun is ideal for restaurants and foodservice operators looking to streamline their menus while still satisfying their customers’ gourmet cravings and health-conscious needs.
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Plant-based foods continue to gain traction with diners. According to Technomic, 27% of Gen Z and 21% of all consumers are integrating plant-based foods/beverages into their meals more routinely now than two years ago, and over 50% of all consumers consider plant-based items slightly or much healthier alternatives.
Brioche, a traditionally sweet delicacy, has European roots tracing back to the early 1400’s.Today, it’s revered by recipe developers as the “Handheld of the Future.” As a format, handhelds are growing in popularity and price point due to more creative recipes and preparations. The food industry is experiencing a renaissance in highly flavorful sauces, as well as texture-forward creations. These trends demand bread that is sturdy, while maintaining subtle, nuanced flavors that complement bolder ones, adding to the popularity of brioche. Delivery and takeout segments continue to grow with explosive speed, and an artisan bread that can travel well without compromising the eating experience is essential.
The plant-based brioche bun adds to an expansive assortment of elevated artisan breads from La Brea Bakery, which support foodservice operators as they look to increase profitability while catering to diverse dietary preferences. Crafted with high-quality ingredients, the La Brea Bakery Brioche Bun is sturdy enough to hold up to the juiciest sandwich builds. For menu inspiration, La Brea Bakery’s Culinary Innovation Lead, Jonathan Davis, has created mouth-watering recipes including a Nashville Hot Chicken Sandwich and a Folded Omelet Sandwich.
La Brea Bakery partners with foodservice and restaurant operators to provide customized solutions that meet their specific needs and build their competitive advantage.This plant-based brioche bun is a prime example of how La Brea Bakery can deliver operational solutions without compromising on their artisan promise. The brand’s lineup of primarily plant-based breads are not only delicious but also sustainable and ethically produced.
Revolutionizing the modern artisan bread movement in 1989, La Brea Bakery has continued to innovate. Their breads are sold at select grocery stores, online retailers, and utilized in restaurants throughout the country.
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In the words of the late Anthony Bourdain, “Good food is very often, even most often, simple food.” But that doesn’t mean it can’t be emphasized with some artisanal flair. La Brea Bakery’s plant-based Brioche Bun is the perfect example of how simplicity can meet sophistication, providing restaurant operators with a delicious and sustainable option to enhance their menu offerings.
