Healthy Beverage Expo Partners with Beverage World Magazine for an Insightful Webinar That Considers the Future of This Exciting Category
What’s driving the development of healthy beverages? What brands are making it in the market? What will the future hold for this broad category of healthy beverages? Find out during a special webcast presented by Beverage World magazine and co-sponsored by Healthy Beverage Expo, a leading trade show that focuses on better-for-you beverages with healthful ingredients. The free online presentation takes place Wednesday, Dec. 11 from 2 – 3 p.m. EST.
According to Beverage World, making beverages more healthy and wholesome is driving the development of non-alcoholic beverages today. From all-natural alternative sweeteners and superfruits, to anti-aging and energy replenishment, the market for the newest generation of natural and functional products has become increasingly specialized.
George Jage, founder and director of Healthy Beverage Expo, says, “The industry needs to pay close attention because healthy beverages are in no way a passing fad. Consumers and industry buyers are demanding these kinds of drinks in the marketplace. In fact, based on a Healthy Beverage Expo survey of the SupermarketGuru.com Consumer Panel, we know that a majority of consumers — 73 percent — are willing to pay more for a healthy beverage; this emphasizes the strong opportunity for the industry and the importance of this segment.”
What: The Making of Healthy Beverages Webcast
When: Wednesday, Dec. 11, from 2 – 3 p.m. EST
Complimentary Online Registration: www.Beverageworld.com/healthybeverages
Highlights: Beverage World will present an insightful panel discussion on healthy beverages, featuring: Jim Tonkin, founder, Healthy Brand Builders; Seth Goldman, president and TeaEO, Honest Tea; and Jeff Cioletti, editor-in-chief, Beverage World. The webcast will also feature a presentation from George Jage, founder and director of Healthy Beverage Expo, on the definition of healthy beverages and the state and future of the market.
Healthy Beverage Expo Entrance To explore the topic more, the industry is also invited to Healthy Beverage Expo, which takes place May 29 – 31, 2014 in Long Beach, Calif. at the Long Beach Convention & Entertainment Center. See HealthyBeverageExpo.com. The event focuses on better-for-you beverages with healthful ingredients, facilitating the dialogue surrounding what “healthy” means to the industry and ultimately the consumer. At the event, buyers, distributors, manufacturers, retailers and dietitians can preview and compare an extensive range of healthy beverage options, explore newly launched products, source vendors, hear from top imbibe experts, establish key relationships and evaluate opportunities to capitalize on this fast-growing segment.
About The Beverage Group, a division of F+W Media
The Beverage Group, a division of F+W Media, Inc., is an integrated media company dedicated to providing business solutions to the global beverage industry. Events include: Healthy Beverage Expo, World Tea Expo and World Tea East. The Beverage Group also produces the North American Tea Championship, World Tea Academy and World Tea News.
F+W Media is a community-focused, content creator and marketer of products and services for enthusiasts. The Company offers a diversified portfolio of books, ebooks, magazines, events, competitions, ecommerce, education, video and more. The Company serves 20 different markets, including writing, fine art, genealogy, antiques and collectibles, design, outdoors and horticulture. Its growing portfolio includes print and online properties, free and for-fee subscription sites, educational programs, competitions and events. See www.fwmedia.com.
