Jameson Irish Whiskey expanded its partnership with Stagecoach Music Festival in 2023 and took on the position as the “Official Whiskey of Stagecoach.” This year the brand will activate an even larger footprint at the 2024 festival with an expanded tented space where POS, onsite entertainment, and more will take place, offering festival goers an interactive and engaging experience. 2023 leaned into the “Widen the Circle” campaign uniting country music fans within the footprint were all priorities and major keys to success. This year will also have an exciting thematic, with the Jameson activation sure to be a draw to festival goers and VIPs alike.
2023 cocktails included: Blood Orange Whiskey Sour, Cowboy Summer, Jameson Ginger & Lime and Jameson Orange & Sprite. Their featured RTDs included Cola, Lemonade, and Ginger & Lime. This year the offerings will also include new featured cocktails and expanded RTD offerings.
The Jameson footprint will also boast an exciting lineup of DJ performances, so make sure to check it out – but we are there for the cocktails.
Follow @JamesonUS for Stagecoach news and updates ahead and during the festival weekend, taking place April 26-28, 2024, in Indio in the Coachella Valley of California.
TASTE RESPONSIBLY. JAMESON ® Irish Whiskey. 40% Alc./Vol. (80 Proof). Product of Ireland. ©2020 Imported by John Jameson Import Company, New York, NY
