Broken Shed Vodka Partners with Help Our Military for Veterans Day Promotion
Broken Shed Vodka, New Zealand’s award-winning, premium vodka, and the fastest-growing vodka brand in the U.S. for three consecutive years, will once again partner with Help Our Military Heroes, Inc. (HOMH) to support their work with wounded military veterans. Founded in 2009, HOMH is a registered 501(c)(3) non-profit organization that is dedicated to providing assistance to active duty service members and veterans who require wheelchair accessible ramp-entry, modified minivans, vans and SUVs due to their wounds, injuries and illnesses sustained while on active duty in the military.
Starting Oct. 1 through Nov. 30, 2023, Broken Shed is committed to contributing $1 for each 750ml equivalent bottle of Broken Shed Vodka sold to retailers, both in on-premise and off-premise locations. All of the proceeds will go towards purchasing and customizing vehicles for veterans with disabilities across the country.
“We are proud to partner with HOMH to make a difference in the lives of our military veterans who have fought tirelessly for our freedom,” said Jean-Marie Heins, chief marketing officer for Broken Shed Vodka. “With the help of Broken Shed’s increased national distribution, we look forward to our donation this year being the biggest to date.”
Since the partnership began in 2020, Broken Shed Vodka has contributed a total of $89,000 to HOMH as part of their ongoing initiative. Broken Shed Vodka recently announced a national distribution agreement with Southern Glazer’s Wine and Spirits (Southern Glazer’s), the world’s preeminent distributor of beverage alcohol, expanding into all U.S. markets by the end of 2024.
“Broken Shed’s continued commitment is making a significant impact in the lives of our active-duty service members and the most vulnerable veterans, empowering them to achieve greater independence,” said Laurie Hollander, president and co-founder of Help Our Military Heroes, Inc. “We invite everyone who is able to join us in supporting our veterans and contributing to this important cause.”
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To learn more about Broken Shed Vodka’s involvement with supporting HOMH’s mission and how the partnership works, click here.