BevSpot, one of the leading technology companies in the global food and beverage industry, released its 2019 U.S. Alcohol Brand Trend Report today which aggregates alcoholic beverage orders and invoice data from thousands of U.S. restaurants, hotels, concert venues, and other F&B businesses. The report highlights the incredible growth of Titos and the fastest growing newcomer – Beatbox.
Tito’s vodka, America’s craft vodka, has been BevSpot’s most purchased liquor brand for three years running with a stunning jump in purchases in 2018. Tito’s grew an incredible 18% during 2018 following a 16% growth rate in 2017. Distantly filling the second spot, Jameson Irish Whiskey, finished the year with only 55% of Tito’s purchases.
Tito’s, made from yellow corn rather than wheat or potatoes like most brands, gained popularity for its smooth taste and affordable price. In a crowded space, Tito’s has outshined the competition and continues to capture market share. Andrew Doherty, Growth Product Manager at Bevspot, comments, “we expect 2019 to show continued gains for Tito’s. Bar managers will want to ensure they have enough inventory to keep up with the ever-growing demand for Tito’s. BevSpot makes it easy for bar managers to stay on top customer demand for fast moving products like Tito’s.”
Narrowly beating out Modelo, Guinness, and Stone Brewing, BeatBox, “the world’s tastiest portable party punch”, makes BevSpot’s shortlist for the first time taking the #1 spot in trending brands ending 2018 which ranks market share growth over the course of the year. BeatBox first became widely known by securing a $1M investment from Mark Cuban on ABC’s Shark Tank in 2014 and has grown rapidly since. This wine-based cocktail comes in a box and is popular at concert venues as well as restaurants and bars catering to a younger clientele looking for substitutes for traditional beer and wine products.
Rory Crawford, BevSpot’s Co-founder and CEO says “staying on top of liquor brand trends and changing tastes is critical to keeping your beverage program current as consumer preferences, especially in the younger demographic, can change rapidly. While very unconventional, BeatBox is certainly one to keep an eye on in 2019 given their rapid growth in just a few years which demonstrates a demand for this type of differentiated product.”
BevSpot is an all-in-one food and beverage management software company that provides a simple solution for managing day-to-day operations to increase visibility, efficiency, and profitability. BevSpot’s cloud-based software enables users to easily and immediately access day-to-day records and key business health metrics to improve their operations.
About BevSpot
BevSpot builds easy-to-use online technology solutions for the global food and beverage industry. Through BevSpot’s food and beverage management software, customers can take control of their entire operation—from the bar to kitchen—on any device, all saved to the cloud. Today, BevSpot has empowered thousands of users worldwide to make data-driven decisions and grow their business.
See: https://www.bevspot.com/resources/2019-liquor-trends-report
