Ole Smoky Distillery, one of the nation’s fastest growing spirits companies and Yee-Haw Brewing Co., known for its high-quality, craft beers made in the Southeast, have announced plans to open a distillery and brewery concept in the heart of Myrtle Beach, South Carolina, in 2026.
The venue will be located inside Broadway at the Beach, the area’s premiere shopping, dining and entertainment destination. Visitors can expect a one-of-a-kind experience; with an indoor and outdoor property where they can make memories with friends and family, both new and old. Features include a beer garden, full-service distillery, tasting rooms, guided tours, food and beverage offerings, and event spaces designed to host concerts, festivals, and private events. With a prime location near Myrtle Beach’s bustling attractions, the location will become a must-visit destination for visitors to the area as well as the local community.
“We’re incredibly excited to bring the Ole Smoky and Yee-Haw brands to Myrtle Beach,” said Joe Baker, Founder of Ole Smoky Distillery and Yee-Haw Brewing. “This vacation destination’s passion for great beverages and world class entertainment makes it the perfect place for us to share our traditions and craft. We look forward to offering an experience that’s as rich and distinctive as our beer and spirits.”
Being the first joint location outside of Tennessee, this will mark a major milestone for both Ole Smoky and Yee-Haw Brewing, two brands that have been widely recognized for their innovation in the craft beverage industry. Ole Smoky, the leading distiller of premium moonshine in the world, is famed for its commitment to flavor innovation and quality production, while Yee-Haw Brewing is known for its vibrant and fun craft beer experience. This new location represents the second shared location for the two brands joining the companies’ 6th and Peabody location in the heart of Nashville, Tennessee.
“We are thrilled to bring Ole Smoky Distillery and Yee-Haw Brewing Co. to Broadway at the Beach,” said April Martin, Senior Vice President of Leasing and Design at Burroughs & Chapin. “This collaboration enhances our guest experience with unique craft beverages and lively events, and is a perfect addition to our entertainment landscape, providing a fresh and vibrant spot for both locals and visitors to enjoy.”
Construction is underway, with an anticipated grand opening in the Spring of 2026. LSP3 is serving as the lead architect, while Monteith Construction, a locally based company, is leading construction efforts. The venue will offer expansive waterfront views and design elements that reflect the heritage of both brands, while embracing the modern spirit of Myrtle Beach.
About Ole Smoky® Distillery LLC
Ole Smoky is a large, growing, diversified & innovative distiller with craft authenticity, the leading distiller of premium moonshine in the world, and the first federally licensed distillery in the history of East Tennessee. Founded in 2010, Ole Smoky’s roots are traced to the Smoky Mountains’ earliest settlers, families who produced moonshine with enduring pride and Appalachian spirit. Ole Smoky has been recognized on the Inc. 5000 List of the fastest growing private companies in America for five consecutive years – 2020, 2021, 2022, 2023 and 2024, as well as receiving the 2023 Shanken Communications’ Impact Hot Brand Award, as well as for the prior 6 years, several 2024 Growth Brand Awards from Beverage Information Group, and the 2023 PR%F the Magazine Distillery of the Year award. Today, Ole Smoky’s over 25 creative moonshine flavors and 17 inventive whiskey flavors can be found in all 50 states, 20 countries and at the company’s four famed distilleries in Tennessee: The Holler and The Barrelhouse in Gatlinburg, The Barn in Pigeon Forge, and 6th & Peabody in Nashville. For more information, please visit www.olesmoky.com and follow Ole Smoky on social media @olesmoky.
About Yee-Haw Brewing Co.
Founded in 2015, Yee-Haw Brewing Co. started in a historic railroad depot built in the late 1800s in Johnson City, TN. Quickly growing from a start-up to one of the fastest developing craft breweries in the southeast, Yee-Haw Brewing Co. currently has locations in Johnson City, TN, Pigeon Forge, TN, Gatlinburg, TN, Nashville, TN (a campus shared with Ole Smoky Moonshine), Greenville, SC and Knoxville, TN.
Yee-Haw is an award-winning brewery with several beer championship awards at the state and national level. Built on a strong foundation of core beers and rotating seasonal beers, Yee-Haw’s experienced brewers develop specialty craft beers reflective of the taprooms’ local markets.
Yee-Haw Brewing is about more than beer, it’s about creating an environment for good times with good people. Yee-Haw’s focus is to create a space where communities have a place to gather and create memories with family and friends, old and new. For more information, please visit yeehawbrewing.com and follow Yee-Haw Brewing Co. on social media @yeehawbrewing.
About Burroughs & Chapin
Burroughs & Chapin is a real estate investment trust (REIT) headquartered in Myrtle Beach, S.C. The company is a recognized leader in the ownership, operation and development of high-quality real estate for more than 100 years. Its mission is to deliver long term, profitable growth to shareholders by investing in vibrant places that combine shopping, dining, and entertainment in markets with attractive supply and demand fundamentals. More information about Burroughs & Chapin is available online at www.burroughschapin.com.
About Broadway at the Beach
Broadway at the Beach is South Carolina’s number one tourist, shopping, dining, and entertainment destination attracting millions of visitors annually. Broadway is set on 350 acres in the heart of Myrtle Beach and features world-class shopping, dining and entertainment in a series of magical, interconnected villages, surrounding the 23-acre Lake Broadway. Broadway’s distinguished tenant mix has something for the whole family: popular attractions; outstanding restaurants and eateries; extraordinary specialty shops with national and local brands; and first-rate hotels. A past recipient of the South Carolina Governor’s Cup, it was deemed the state’s best travel destination by the South Carolina Department of Parks, Recreation & Tourism.
About Monteith Construction Corp.
Founded in 1998, Monteith Construction is a 100% employee-owned, award-winning commercial general contractor committed to a locally based project approach. Our team builds across North and South Carolina with a focus on providing partners an exceptional experience from concept through construction. Our corporate headquarters is based in Wilmington and regional offices are in the Triad, Raleigh, Myrtle Beach, and Charleston. The hallmark of Monteith Construction is its people. Maintaining thoughtful and inclusive hiring practices has shaped a diverse and entrepreneurial-minded culture of exceptional builders and community stewards. We Build Relationships. We Thrill Partners. Learn more at www.monteithco.com.
