Inside The Magazine
Promote your brand image with proficient label designingBy Janett Parker, The business environment has undergone tremendous changes in the...
From The Plant To The Store: Food Packaging
By Eva Judge, When most people think of food packaging, they think of the box that...
Gorgeous Effect Modern Design Bottle Opener
By M.Jeya, This beautiful bottle opener looks more like a miniature modern sculpture...
Eco Packaging: The Most Demanding Clean Technology in Food Packaging Industry
By Pvyas, Customers and investors are showing more interests in eco-packaging that...
Bottle Label Design
By Richard 1. Your client manufactures beverages. Your task is to design a bottle...
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Feature
We All Scream for Ice CreamBy Greg Angeles, What began long ago as a simple iced concoction has now developed...
Easy Tips for Cooking Lamb
By Kristina Seleshanko, Many Americans find the idea of eating lamb distasteful....
Cocktail Party Ideas
By Peter Gitundu, Cocktail parties are the most stylish and elegant where you can...
Brand Translation: Packaging Design Differences between China and the West
By Vladimir Djurovic, Is a product still the same without its packaging? As the saying...
The 5 Deadly Mistakes of Loyalty Marketing
By Ron Wilkinson, “We’re in a recession!” “People are out of work!” You...
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WHAT'S GOING ON
Lessons from 2009 with Rewards Network’s CEO Ron BlakeRON BLAKE/CEO While in charge of Rewards Network, a leading dining rewards program in North America, there has been one mantra that has served CEO Ron Blake well: listen to your customers. With more than 10,000 restaurants and 3 million active members, Ron heard from a lot of voices in 2009 – a year with plenty of valuable lessons to be plucked.... [Read more of this article]
THE BOOK OF BOURBON AND OTHER FINE AMERICAN WHISKEYS
By Gary Regan & Mardee Haidin Regan, PROCLAIMED A MASTERWORK when it was originally published in 1995, The Book of Bourbon and Other Fine American Whiskeys by Gary Regan and Mardee Haidin Regan runs the gamut of American whiskey. This widely-acclaimed, landmark work contains details on every aspect of American whiskey production up to the mid-1990s.... [Read more of this article]
PERNOD RICARD USA® EXPANDS REPUTABLE BARSMARTS PROGRAM TO ADDITIONAL MARKETS
BarSmarts ADVANCED Bartender Education Program Set To Hit Seattle, Washington DC, Orlando And New Orleans This Spring Pernod Ricard USA®, a leading producer, importer and marketer of prized spirits and wine brands in the United States, and BAR, LLC announce the spring 2010 schedule for their highly regarded BarSmarts ADVANCED, bartender training,... [Read more of this article]
HEINEKEN IS IMPORTING THE REVERED UEFA CHAMPIONS LEAGUE SOCCER TROPHY TO AMERICA
Heineken and the Union of European Football Associations (UEFA) today announced their plans to bring the famous UEFA Champions League Trophy to American soil for a 5-week tour of major U.S. cities. This is the Trophy that is coveted by the best soccer players in the world and engraved with the names of champion teams including Manchester United FC,... [Read more of this article]
DVA INTERNATIONAL EXPANSION
PRINCETON, New Jersey — DVA International expands with the opening of a new U.S. subsidiary, DVA AMERICA CORP to distribute ingredients for the food, beverage, and nutrition industries. The firm will use its global buying power towards its strategic product categories, consisting of Vitamin C, Sweeteners, Neutraceuticals, and other Vitamins for... [Read more of this article]
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